How to increase traffic to your website?
The age-old question is how do I increase traffic to my website? While no one technique can cure this concern, we are always looking to drive traffic from your target audience. Before you read anything more about this post, make sure you have defined your target audience. If you do not know your target audience, you create content for anyone. So what are a few ways to drive traffic to your website?
Optimize
While page load speed is important, optimize posts in Search Engine Results Page (SERP), and a good tool to use for this is the Yoast Search Engine Optimize tool. Yoast allows you to add keywords Titles, and Descriptions. This could assist your search engine results by providing a snapshot of what your blog post is about. There are other search engine optimization tools that provide similar features, you will just need to do some research.
Breadcrumbs
Add breadcrumbs on your site, this will be a shortcut for your target audience to be able to negotiate around your website. Breadcrumbs are great for SERP, they will provide information to your target audience about the structure of your website.
Testing
Split-test your headlines and titles. A/B Test your content. A/B Testing is a great way to see what relates to your target audience. A/B Testing also forces you to check the analytic data on your website to see what headlines are appealing to your target audience.
Interlink
You will notice that we have interlinks in this blog post. Showcase your expertise by having links to prior content. Interlink pages and posts are a great way to increase traffic. Your target audience might not understand something, and if you have a post about that issue, then your target audience might read several of your blog posts.
Related
Link to related posts and your website can solve pain points for your target audience. Try to create simple solutions and do not create overly complicated blog posts. If you are new to blog posting, then make sure you stay consistent and post on a regular basis. That is the only way to continue to grow your blog post and follow. Make sure you are taking advantage of your social media platform, and link your post on your social media platforms.
Re-Tweet
Twitter is a good platform to send archive posts to your target audience. But Twitter is not the only option. If your target audience uses another social media platform, then, by all means, place your post on that platform. Again the key is to be consistent. These are just some simple ways to grow your traffic, remember posting is the first step. Then after you have posted on your blog section, use some or all of these techniques to grow your traffic. But make sure you have a plan, once your traffic has increased. What do you want your target audience to do? Join an email list. Purchase a product or service. Share on their social media platform. Have a plan and make sure you are using A/B Testing to ensure the biggest bang for the buck.
Conclusion
If you need some assistance with your Search Engine Optimization, then feel free to contact us at info@jdswebdesign.biz or 678-718-5489. Image courtesy of Ochir Erden Oyunmedeg
JDS WebDesign is a Web Design and Brand Marketing Agency located in Marietta, Georgia. We create AWESOME on line presence for Start-ups and Influential People/Organizations. To learn more about us or how we can help you and your organization, you can contact us or schedule a meeting.
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